As far as the US is concerned, Memorial Day weekend has always been a prime slot for movie studios to release their summer blockbusters – Pirates of the Caribbean, Indiana Jones, X-Men: Days of Furure Past, Fast and Furious 6…all have benefitted nicely from this extended weekend.
Sadly the same cannot be said for George Clooney’s new blockbuster Tomorrowland, which seems to have flopped during its opening weekend in the US, falling desperately short of its projected target, taking just over $32 million domestically.
Internationally, the Brad Bird directed fantasy didn’t seem to fair much better, opening in 65 countries, including the UK, and taking only $26 million.
It’s seems it was a bad weekend for all involved as heavyweights Pitch Perfect 2 and Mad Max: Fury Road all struggled to entice movie growers to part with their cash – Tomorrowland did however open at #1, so can take some solace from the disappointing weekend.
The film, written and directed by Oscar-winning visionary behind The Incredibles (2004) and Up(2009), stars George Clooney, Britt Robertson and Hugh Laurie – Bound by a shared destiny, a bright, optimistic teen bursting with scientific curiosity and a former boy-genius inventor jaded by disillusionment embark on a danger-filled mission to unearth the secrets of an enigmatic place somewhere in time and space that exists in their collective memory as “Tomorrowland.”
Catch the film in cinemas now in 2D, 3D and IMAX 3D.